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Females drive housing demand and hammer away at renovations
According to the Royal LePage Female Buyers Report - (conducted by Maritz Research Canada) - 30 per cent of single, never-before married women own their own home, while 45 per cent of divorced or separated women and 64 per cent of widowed women are homeowners. "Women today are less concerned with finding 'Mr. Right' than their predecessors. Poll findings reveal that 34 per cent of women who will purchase their first home in the next three years are very likely to go without a wedding reception, in comparison to 27 per cent of men," said Lisa da Rocha, vice president, marketing, Royal LePage. Not only are single women embracing homeownership more than ever before, many are looking for homes that are equipped with a challenge. In fact, the report suggests that 25 per cent of current female homeowners and renters who intend to purchase in the next three years are looking for a 'fixer-upper' and plan to do the work themselves, while only nine per cent will hire a contractor. More information on trends in your neighbourhood is available online at www.royallepage.ca.
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women are increasingly playing a significant role in the housing market across
Canada as they embrace the home buying process. Eager to experience the pride of
ownership and exercise their independence, a growing number of women are buying
their first home on their own, trading-up as they progress professionally and
taking on home renovations, all while putting the search for 'Mr. Right' on
hold. 
